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The role of IT and web-designers is constantly merging with the role of marketing. The two worlds can no longer remain exclusive and need to cooperate. In this blog, we talk about the why and how these worlds are colliding.
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How to Add Your Facebook Fan Page as Your Employer |
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I was trying to add my existing Facebook fan page as one of my employers on my Facebook personal profile page. I typed in the exact name on my fan page but nothing shows up in the employer list. I thought it has to do with my fan page settings such as changing the fan page category, permissions, basic info... but nothing works at the end. I found this wonderful tips online to help people like me to tag your fan page as your employer.
These instructions REQUIRE you to download and install Web Developer Add-On for Firefox.
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Go to your Facebook fan page and copy the page id from the URL. If you have created an alias for your fan page (shorter and more relevant URL), you can go to fan page, View Insights and copy the page id from the URL (usually the number after sk=po_)
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Go to your personal Facebook profile page -> Edit Profile -> Education and Work
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Type in your fan page name into the Employer textbox and press enter. Don't be panic if your page didn't show up in the list.
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Right click the Employer textbox -> Web Developer -> Forms -> Display Form Details
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Enter the page id you just copied from Step 1 into the employer_id textbox and then click Add Job
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Now you can turn off your Web Developer Display Form Details option (repeat Step 4 and then uncheck the option) and you should see your fan page connected to your personal profile page.
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Click on View My Profile to make sure your employer link is working properly.
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Back links
Back links are the queen. Don’t be stingy with linking out. This will encourage others to link to you. Build a network of quality back links using your keyword phrase or keywords as the link. When building back links, think quality not quantity. One single, good, reputable link can do a lot more for you than a dozen of poor quality links, which can actually hurt you. Cater to influential sites and bloggers who might link to you, your images and videos or ask to reprint your content.
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Internet, the new phonebook |
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"Who owns a phone book these days?" I overheard at lunch the other day, well as it turns out that many of the people I know, my co-workers, friends, or associates don't have a phone book. In fact after I started to think about it, neither do I. I went on a hunt to find this book. 15 years ago it was indispensable in every home, and every desk. Now I am sure they are still being delivered to all of these places. I finally found one hidden in a hallway of my apartment building, all bundled up, unopened. Apparently, my entire building does exactly what I do, ignore them or throw them away (ok, be green, recycle them). Even before all of this investigation, I was always shocked by businesses that don't have a Website. Do enough people actually have a phonebook, and use it for these places to survive? Should your company invest in a web presence, and/or a phonebook ad? Well, lets take a look.
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Read more...
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