Ballroom Dancing Fashions is a complete e-commerce site that provides affordable, high quality and made-to-measure competitive ballroom dance costumes for all dance styles. Customers can select color, rhinestones and enter their measurements and they will have a custom made costume delivered to their door in 6 weeks.

Red Black Tree LLC designed, developed and maintained this e-commerce site. It is implemented in Magento Community edition e-commerce solution allowing the owner to have full control over products, content, pricing, shipping, payment and images. Our team also setup social media and email marketing solution to enhance their site traffic and conversion rate. 

Project Specifications:

  • E-commerce solution: Magento Community Edition
  • Custom application: To populate the measurement fields for each custom made product by one click.
  • Language: PHP, HTML, CSS
  • Framework: Zend
  • Email Marketing: MailChimp
  • Social media: Facebook, Pinterest and Twitter
  • Analytical tool: Google Analytics, Google Webmaster Tools